Advisory Alpha, LLC

CIK Number: 0001576762

3.21B
Market Value
451
# of Holdings
10 months
Avg. Holding Period
Win Rate
Peformance 3-Years

Filing Date: May 19, 2025

Rank Symbol Name Price % Change Shares % Change Shares Market Value Avg. Price Paid % Weight Asset Type
1 SPYG SPDR Portfolio ...
100.24
+0.11% 3.26M +1.11% 261.71M 71.16 8.90% Share
2 SPYV SPDR Portfolio ...
54.16
-0.07% 5.02M +9.53% 255.92M 44.57 8.70% Share
3 SCHM Schwab U.S. Mid...
28.97
-1.03% 7.3M +27.66% 191.21M 25.7 6.50% Share
4 SPDW SPDR Portfolio ...
41.64
-0.19% 4.21M -4.38% 153.3M 34.76 5.21% Share
5 SPSB SPDR Portfolio ...
30.16
-0.1% 3.84M +59.73% 115.43M 29.85 3.92% Share
6 XLK Technology Sele...
267.74
-0.21% 544.55K +12.79% 112.44M 144.67 3.82% Share
7 SCHA Schwab U.S. Sma...
26.63
-1.12% 3.8M -10.23% 88.99M 23.3 3.02% Share
8 SPHY SPDR Portfolio ...
23.70
-0.19% 3.31M +1.90% 77.35M 23.34 2.63% Share
9 VGSH Vanguard Short-...
58.65
-0.1% 1.28M -34.43% 74.82M 58.02 2.54% Share
10 SRLN SPDR Blackstone...
41.45
-0.01% 1.58M +19.16K% 65.02M 41.13 2.21% Share
11 XLV Health Care Sel...
133.94
+0.49% 424.22K +9.11% 61.94M 131.45 2.11% Share
12 XLF Financial Selec...
53.01
+0.47% 963.98K -5.17% 48.02M 36.95 1.63% Share
13 XLC Communication S...
111.20
+0.08% 495.06K +10.56% 47.75M 70.62 1.62% Share
14 SPEM SPDR Portfolio ...
44.19
-1.14% 1.17M +4.79% 45.9M 39.49 1.56% Share
15 XLI Industrial Sele...
151.15
-0.87% 346.95K +0.03% 45.47M 102.42 1.55% Share
16 SPMB SPDR Portfolio ...
22.05
-0.32% 1.98M +100.00% 43.63M 22.05 1.48% Share
17 XLRE The Real Estate...
41.05
-0.71% 971.42K +23.23% 40.55M 40.05 1.38% Share
18 XLY Consumer Discre...
229.61
-0.1% 200.6K +12.97% 39.61M 165.26 1.35% Share
19 VCLT Vanguard Long-T...
76.00
-0.43% 510.66K +3.40% 38.7M 74.54 1.32% Share
20 VSS Vanguard FTSE A...
137.96
-0.48% 327.15K -12.22% 37.77M 118.21 1.28% Share
21 VCIT Vanguard Interm...
83.12
-0.25% 456.32K -22.26% 37.31M 81.53 1.27% Share
22 ICVT iShares Convert...
92.74
-0.46% 444.38K +0.23% 37.14M 71.56 1.26% Share
23 FPE First Trust Pre...
18.11
+0.03% 2M +204.14% 35.18M 17.63 1.20% Share
24 XLP Consumer Staple...
81.89
-0.9% 409.49K +9.68% 33.44M 74.44 1.14% Share
25 SCHR Schwab Intermed...
24.96
-0.22% 1.24M +134.02% 30.7M 25.17 1.04% Share
26 AAPL Apple Inc.
232.81
-0.22% 129.95K +9.22% 28.87M 164.87 0.98% Share
27 SPTL SPDR Portfolio ...
26.27
-0.77% 1.03M +3.99% 28.03M 27.54 0.95% Share
28 VIG Vanguard Divide...
210.08
+0.06% 142.52K +2.40% 27.65M 160.14 0.94% Share
29 DFAU Dimensional US ...
44.28
-0.14% 709.04K -4.18% 27.26M 34.32 0.93% Share
30 SCHP Schwab U.S. TIP...
26.70
-0.26% 996.62K +1.60% 26.79M 30.13 0.91% Share
31 VWOB Vanguard Emergi...
66.18
-0.21% 381.84K -0.23% 24.5M 63.57 0.83% Share
32 MLPX Global X MLP & ...
60.72
+0.18% 380.18K +11.23K% 24.26M 63.78 0.82% Share
33 FLRN SPDR Bloomberg ...
30.79
+0.02% 732.83K +6.35% 22.59M 30.66 0.77% Share
34 SPAB SPDR Portfolio ...
25.55
-0.31% 874.81K +3.91% 22.34M 25.89 0.76% Share
35 SPY SPDR S&P 500 ET...
644.93
+0.01% 39.55K +152.62% 22.12M 485.83 0.75% Share
36 XLB Materials Selec...
90.03
-1.04% 226.55K +9.55% 19.48M 83.01 0.66% Share
37 XLE Energy Select S...
85.55
-0.11% 207.06K +59.51% 19.35M 83.87 0.66% Share
38 DFAI Dimensional Int...
35.58
-0.15% 574.85K -11.99% 17.95M 26.38 0.61% Share
39 XLU Utilities Selec...
85.85
-0.72% 220.68K +5.94% 17.4M 69.77 0.59% Share
40 SCHD Schwab U.S. Div...
27.34
-0.46% 546.43K +11.70% 15.28M 26.38 0.52% Share
41 SPLG SPDR Portfolio ...
75.87
+0.01% 225.57K +3.54% 14.83M 54.6 0.50% Share
42 MSFT Microsoft Corpo...
522.28
+0.33% 39.47K +11.65% 14.82M 331.65 0.50% Share
43 VOE Vanguard Mid-Ca...
170.66
-0.55% 87.57K +27.75% 14.06M 150.97 0.48% Share
44 NVDA NVIDIA Corporat...
182.02
+0.24% 117.29K +6.79% 12.71M 61.04 0.43% Share
45 DFAS Dimensional U.S...
66.72
-1.28% 206.91K +29.45% 12.36M 55.24 0.42% Share
46 COWZ Pacer US Cash C...
56.69
-0.39% 216.48K +4.71% 11.85M 54.36 0.40% Share
47 FTSM First Trust Enh...
59.99
-0.02% 183.7K +100.00% 10.99M 59.84 0.37% Share
48 DFLV Dimensional US ...
31.90
-0.28% 338.22K +14.69% 10.34M 29.06 0.35% Share
49 BSJP Invesco BulletS...
23.11
+0.02% 444.77K +17.88% 10.25M 23.4 0.35% Share
50 VOT Vanguard Mid-Ca...
285.33
-0.85% 41.44K -7.67% 10.14M 224.92 0.34% Share
51 JPST JPMorgan Ultra-...
50.62
0.00% 190.06K +26.49% 9.62M 50.45 0.33% Share
52 DFIS Dimensional Int...
30.78
-0.29% 339.54K +49.65% 8.77M 23.94 0.30% Share
53 BSJQ Invesco BulletS...
23.40
-0.04% 366.33K +22.69% 8.5M 24 0.29% Share
54 AMZN Amazon.com, Inc...
230.94
+2.84% 44.56K +10.51% 8.48M 163.22 0.29% Share
55 SJNK SPDR Bloomberg ...
25.41
-0.26% 332.05K +100.00% 8.35M 25.16 0.28% Share
56 IJH iShares Core S&...
63.85
-1.31% 134.43K +4.96% 7.84M 50.21 0.27% Share
57 VRP Invesco Variabl...
24.59
-0.06% 292.03K -86.49% 7.06M 22.5 0.24% Share
58 BSJR Invesco BulletS...
22.77
-0.07% 289.91K +24.80% 6.5M 21.82 0.22% Share
59 VTI Vanguard Total ...
317.25
-0.13% 23.47K -11.93% 6.45M 222.05 0.22% Share
60 DE Deere & Company
478.62
-6.8% 13.1K +0.47% 6.15M 353.77 0.21% Share
61 PJUN Innovator S&P 5...
40.56
+0.06% 153.24K +1.82% 5.67M 34.14 0.19% Share
62 BRK-B Berkshire Hatha...
479.02
+0.36% 10.64K +5.28% 5.66M 328.21 0.19% Share
63 VUG Vanguard Growth...
463.54
+0.15% 14.91K -2.06% 5.53M 271.95 0.19% Share
64 PAUG Innovator U.S. ...
41.70
-0.12% 142.56K -3.79% 5.39M 32.43 0.18% Share
65 DFAE Dimensional Eme...
29.97
-1.09% 207.42K +0.88% 5.37M 22.77 0.18% Share
66 VBR Vanguard Small ...
204.30
-1.15% 28.79K -12.42% 5.36M 184.66 0.18% Share
67 VBK Vanguard Small ...
285.85
-1.33% 21.23K +7.09% 5.35M 254.31 0.18% Share
68 BKLN Invesco Senior ...
20.95
-0.07% 258.98K -92.15% 5.34M 21.39 0.18% Share
69 PJUL Innovator S&P 5...
44.83
+0.04% 131.15K -4.11% 5.27M 36.91 0.18% Share
70 VOO Vanguard S&P 50...
592.77
-0.01% 9.96K +6.57% 5.12M 398.11 0.17% Share
71 TSLA Tesla, Inc.
335.58
-1.12% 19.36K +18.24% 5.02M 238.05 0.17% Share
72 DISV Dimensional Int...
34.32
-0.23% 171.61K +226.89% 5M 26.72 0.17% Share
73 PGHY Invesco Global ...
20.06
-0.2% 248.3K +15.62% 4.92M 20.57 0.17% Share
74 META Meta Platforms,...
781.96
+0.24% 8.44K +21.91% 4.86M 446.41 0.17% Share
75 BSJS Invesco BulletS...
22.06
-0.59% 222.98K +19.74% 4.83M 21.68 0.16% Share
76 XOM Exxon Mobil Cor...
107.38
-0.21% 35.63K +10.43% 4.24M 85.49 0.14% Share
77 GOOG Alphabet Inc.
203.77
+0.36% 25.99K +13.78% 4.06M 152.87 0.14% Share
78 FVD First Trust Val...
46.02
-0.56% 90.89K -2.43% 4.05M 40.08 0.14% Share
79 UPS United Parcel S...
88.56
+0.43% 34.14K +31.63% 3.76M 137.57 0.13% Share
80 POCT Innovator S&P 5...
42.35
+0.18% 92.7K +14.90% 3.6M 39.02 0.12% Share
81 BSJT Invesco BulletS...
21.52
-0.28% 167.52K +10.86% 3.53M 21.36 0.12% Share
82 DFIV Dimensional Int...
45.24
-0.02% 88.6K -3.19% 3.49M 29.79 0.12% Share
83 GOOGL Alphabet Inc.
202.88
+0.46% 22.44K +17.90% 3.47M 149.36 0.12% Share
84 LLY Eli Lilly and C...
684.46
+3.63% 4.17K +11.12% 3.44M 638.63 0.12% Share
85 SCHG Schwab U.S. Lar...
30.76
+0.13% 134.28K +12.21% 3.36M 18.85 0.11% Share
86 VTIP Vanguard Short-...
50.31
-0.06% 66.99K +29.97% 3.34M 48.84 0.11% Share
87 AUGW AllianzIM U.S. ...
31.45
-0.11% 110.92K -1.14% 3.2M 24.26 0.11% Share
88 JPM JPMorgan Chase ...
294.09
+1.23% 12.81K +7.76% 3.14M 165.79 0.11% Share
89 HD The Home Depot,...
400.32
-1.68% 8.39K +10.58% 3.08M 298.85 0.10% Share
90 COST Costco Wholesal...
975.42
-0.35% 3.14K +0.83% 2.97M 587.56 0.10% Share
91 IAU iShares Gold Tr...
62.90
-0.62% 50.35K +1.20% 2.97M 39.51 0.10% Share
92 WMT Walmart Inc.
100.84
-0.15% 33.66K +14.48% 2.96M 55.44 0.10% Share
93 DFSV Dimensional US ...
31.23
-0.98% 103K +49.59% 2.9M 25.17 0.10% Share
94 NSA National Storag...
30.09
-0.74% 72.57K +0.00% 2.86M 33.28 0.10% Share
95 EFV iShares MSCI EA...
66.96
+0.13% 46.75K +2.89% 2.76M 49.72 0.09% Share
96 VMBS Vanguard Mortga...
46.32
-0.3% 57.6K -94.55% 2.66M 49.12 0.09% Share
97 PG The Procter & G...
153.70
-1.1% 14.97K +11.12% 2.55M 146.54 0.09% Share
98 VTV Vanguard Value ...
180.44
-0.2% 14.66K -13.81% 2.53M 139.14 0.09% Share
99 FTCS First Trust Cap...
92.65
-0.6% 27.39K -4.11% 2.45M 87.82 0.08% Share
100 PAPR Innovator S&P 5...
37.91
+0.01% 68.71K +14.65% 2.45M 34.13 0.08% Share
101 UNH UnitedHealth Gr...
271.50
-0.11% 4.55K +6.87% 2.39M 506.43 0.08% Share
102 BIV Vanguard Interm...
77.31
-0.3% 31.14K +7.52% 2.38M 74.04 0.08% Share
103 RSP Invesco S&P 500...
186.31
-0.66% 13.77K +857.30% 2.38M 173.07 0.08% Share
104 PFEB Innovator U.S. ...
38.96
-0.05% 64.24K +100.00% 2.3M 35.82 0.08% Share
105 T AT&T Inc.
28.75
+1.27% 81.03K -2.02% 2.29M 19.72 0.08% Share
106 RDVY First Trust Ris...
65.38
-0.29% 37.49K -2.26% 2.19M 46.41 0.07% Share
107 NFLX Netflix, Inc.
1230.56
+2.17% 2.31K +12.53% 2.15M 525.98 0.07% Share
108 SHV iShares Short T...
110.26
0.00% 19.21K +11.45% 2.12M 110.36 0.07% Share
109 IBM International B...
237.04
-1.26% 8.38K +13.85% 2.08M 156.7 0.07% Share
110 SCHB Schwab U.S. Bro...
24.87
-0.12% 96.23K +13.05% 2.07M 18.23 0.07% Share
111 GVI iShares Interme...
106.75
-0.2% 19.44K +100.00% 2.06M 106.02 0.07% Share
112 DIA SPDR Dow Jones ...
449.11
-0.07% 4.9K -3.68% 2.06M 329.33 0.07% Share
113 SPLV Invesco S&P 500...
73.55
-0.65% 26.5K +5.98% 1.98M 66.96 0.07% Share
114 V Visa Inc.
345.40
+0.83% 5.59K +10.86% 1.96M 247.89 0.07% Share
115 DGRO iShares Core Di...
66.23
-0.14% 31.58K +0.11% 1.95M 49.89 0.07% Share
116 CMBS iShares CMBS ET...
48.71
-0.25% 40.61K -3.42% 1.95M 49.92 0.07% Share
117 DUK Duke Energy Cor...
124.26
-1.15% 15.97K +0.07% 1.95M 97.01 0.07% Share
118 SHW The Sherwin-Wil...
365.43
-0.92% 5.38K +2.01% 1.88M 159.15 0.06% Share
119 GLDM SPDR Gold MiniS...
66.08
-0.62% 29.21K -14.15% 1.81M 46.21 0.06% Share
120 CWB SPDR Bloomberg ...
85.27
-0.46% 22.8K -8.48% 1.75M 73.79 0.06% Share
121 MLPA Global X MLP ET...
49.75
-0.18% 32.51K -12.84% 1.73M 47.98 0.06% Share
122 IVV iShares Core S&...
648.15
+0.01% 3.03K +3.62% 1.7M 481 0.06% Share
123 COP ConocoPhillips
95.63
-0.26% 15.88K +4.25% 1.67M 91.34 0.06% Share
124 CAT Caterpillar Inc...
417.50
+0.92% 5.05K +1.24% 1.67M 241.11 0.06% Share
125 USMV iShares MSCI US...
93.24
-0.35% 17.67K +28.14% 1.65M 80.99 0.06% Share
126 AMAT Applied Materia...
188.22
-0.95% 11.17K +1.95% 1.62M 139.95 0.06% Share
127 SUB iShares Short-T...
106.85
-0.05% 15.24K +12.81% 1.61M 105.43 0.05% Share
128 MUB iShares Nationa...
104.03
-0.18% 14.84K +13.73% 1.56M 111.67 0.05% Share
129 CVX Chevron Corpora...
155.20
-0.43% 9.31K +11.81% 1.56M 127 0.05% Share
130 IAGG iShares Core In...
51.09
-0.18% 30.64K +2.60% 1.53M 52.86 0.05% Share
131 PSEP Innovator S&P 5...
41.97
-0.1% 39.03K +9.19% 1.5M 29.52 0.05% Share
132 MCD McDonald's Corp...
308.84
+1.24% 4.76K +14.85% 1.49M 275.58 0.05% Share
133 EPS WisdomTree U.S....
66.71
+0.09% 24.39K -2.08% 1.45M 46.48 0.05% Share
134 CME CME Group Inc.
274.71
+0.29% 5.33K +2.30% 1.41M 202.11 0.05% Share
135 BAB Invesco Taxable...
26.66
-0.49% 52.83K +1.08% 1.41M 28 0.05% Share
136 JNJ Johnson & Johns...
174.72
+0.17% 8.43K +16.84% 1.4M 161.81 0.05% Share
137 KO The Coca-Cola C...
69.52
-1.33% 19.05K +9.99% 1.36M 60.45 0.05% Share
138 FDL First Trust Mor...
43.45
-0.31% 31.41K -5.05% 1.36M 34.31 0.05% Share
139 ADP Automatic Data ...
301.52
-1.12% 4.42K +130.24% 1.35M 279.46 0.05% Share
140 BAC Bank of America...
47.70
+0.97% 32.02K +12.30% 1.34M 32.37 0.05% Share
141 WM Waste Managemen...
225.97
-1.71% 5.71K +2.40% 1.32M 164.08 0.04% Share
142 PMAY Innovator S&P 5...
38.42
+0.03% 36.95K +5.65% 1.32M 28.79 0.04% Share
143 ESGU iShares ESG Awa...
140.78
-0.12% 10.61K -1.2% 1.29M 95.97 0.04% Share
144 PNOV Innovator U.S. ...
40.43
0.00% 34.1K -9.38% 1.27M 29.96 0.04% Share
145 USHY iShares Broad U...
37.39
-0.27% 34.09K -2.4% 1.26M 40.24 0.04% Share
146 GNTX Gentex Corporat...
27.69
-0.54% 53.65K +0.57% 1.25M 29.3 0.04% Share
147 SYK Stryker Corpora...
378.47
-0.13% 3.24K +11.69% 1.21M 263.29 0.04% Share
148 IYW iShares U.S. Te...
184.93
-0.22% 8.34K -1.92% 1.17M 104.09 0.04% Share
149 NEE NextEra Energy,...
72.22
-0.1% 15.64K +1.67% 1.11M 79.49 0.04% Share
150 PDEC Innovator U.S. ...
41.09
+0.02% 29.17K -0.29% 1.1M 31.34 0.04% Share