Creative Planning

CIK Number: 0001540235

117.1B
Market Value
3,290
# of Holdings
18 months
Avg. Holding Period
Win Rate
Peformance 3-Years

Filing Date: May 15, 2025

Rank Symbol Name Price % Change Shares % Change Shares Market Value Avg. Price Paid % Weight Asset Type
1 IVV iShares Core S&...
648.15
+0.01% 21.83M +0.82% 12.27B 340.65 11.53% Share
2 BND Vanguard Total ...
73.54
-0.28% 108.56M +7.95% 7.97B 76.72 7.50% Share
3 VEA Vanguard Develo...
58.60
-0.18% 138.35M -3.44% 7.03B 43.91 6.61% Share
4 SPMD SPDR Portfolio ...
55.97
-1.3% 80.14M +4.09% 4.1B 43.11 3.86% Share
5 IEMG iShares Core MS...
61.97
-1.17% 72.47M +2.56% 3.91B 51.18 3.68% Share
6 VV Vanguard Large ...
297.69
+0.03% 12.68M -0.42% 3.26B 141.87 3.06% Share
7 SPDW SPDR Portfolio ...
41.64
-0.19% 86.62M +26.07% 3.15B 30.66 2.97% Share
8 AAPL Apple Inc.
232.81
-0.22% 10.18M -1.16% 2.26B 81.41 2.13% Share
9 VO Vanguard Mid Ca...
286.38
-0.71% 8.21M +1.55% 2.12B 140.9 2.00% Share
10 VCIT Vanguard Interm...
83.12
-0.25% 25.01M +1.59% 2.04B 85.79 1.92% Share
11 SPLG SPDR Portfolio ...
75.87
+0.01% 30.82M +1.34% 2.03B 46.16 1.91% Share
12 SCHX Schwab U.S. Lar...
25.52
-0.06% 82.66M +0.24% 1.83B 13.84 1.72% Share
13 VTI Vanguard Total ...
317.25
-0.13% 6.54M -1.21% 1.8B 175.4 1.69% Share
14 SPY SPDR S&P 500 ET...
644.93
+0.01% 2.99M +1.61% 1.67B 368.9 1.57% Share
15 BRK-B Berkshire Hatha...
479.02
+0.36% 2.76M +2.24% 1.47B 166.06 1.38% Share
16 XLRE The Real Estate...
41.05
-0.71% 34.51M +8.08% 1.44B 38.6 1.36% Share
17 MUB iShares Nationa...
104.03
-0.18% 13.12M -0.78% 1.38B 110.55 1.30% Share
18 SPSB SPDR Portfolio ...
30.16
-0.1% 43.21M +7.07% 1.3B 29.62 1.22% Share
19 VTEB Vanguard Tax-Ex...
48.88
-0.14% 26.15M +4.05% 1.3B 51.28 1.22% Share
20 VNQ Vanguard Real E...
89.16
-0.71% 14.21M -4.57% 1.29B 86.96 1.21% Share
21 AGG iShares Core U....
99.10
-0.27% 12.7M -1.36% 1.26B 107.63 1.18% Share
22 IDEV iShares Core MS...
78.12
-0.17% 17.7M -1.64% 1.22B 53.26 1.15% Share
23 MSFT Microsoft Corpo...
522.28
+0.33% 2.78M +4.85% 1.05B 202.15 0.98% Share
24 NVDA NVIDIA Corporat...
182.02
+0.24% 9.34M +5.86% 1.01B 58.46 0.95% Share
25 AVDV Avantis Interna...
83.92
-0.31% 14.44M +50.16% 1.01B 64.14 0.95% Share
26 DFAS Dimensional U.S...
66.72
-1.28% 16.82M +27.01% 1.01B 58.23 0.94% Share
27 AVUV Avantis U.S. Sm...
96.21
-1.16% 11.24M +40.66% 979.83M 84.05 0.92% Share
28 SPEM SPDR Portfolio ...
44.19
-1.14% 22.67M -2.47% 892.67M 33.82 0.84% Share
29 VWO Vanguard Emergi...
51.20
-1.15% 19.01M -2.05% 860.31M 44.12 0.81% Share
30 VGIT Vanguard Interm...
59.64
-0.22% 13.76M +8.08% 817.49M 61.42 0.77% Share
31 SCHF Schwab Internat...
22.73
-0.15% 41.26M -1.15% 816.07M 16.24 0.77% Share
32 SCHM Schwab U.S. Mid...
28.97
-1.03% 28.92M +1.13% 757.68M 18.37 0.71% Share
33 DFAT Dimensional U.S...
56.95
-0.92% 13.95M -0.9% 718.05M 44.94 0.68% Share
34 VOO Vanguard S&P 50...
592.77
-0.01% 1.32M +4.68% 679.03M 391.72 0.64% Share
35 AMZN Amazon.com, Inc...
230.94
+2.84% 3.4M +3.71% 647.26M 108.79 0.61% Share
36 SCHE Schwab Emerging...
31.34
-1.09% 20.08M -1.74% 553.56M 23.88 0.52% Share
37 SCHH Schwab U.S. REI...
20.89
-0.81% 23.4M -3.68% 503.33M 19.75 0.47% Share
38 VYM Vanguard High D...
137.35
-0.17% 3.62M -0.8% 466.82M 97.64 0.44% Share
39 META Meta Platforms,...
781.96
+0.24% 779.77K +6.97% 449.43M 215.84 0.42% Share
40 VB Vanguard Small ...
246.81
-1.26% 2M +5.48% 443.18M 163.3 0.42% Share
41 DGS WisdomTree Emer...
56.31
-1% 7.04M -21.13% 339.99M 46.49 0.32% Share
42 GOOGL Alphabet Inc.
202.88
+0.46% 2.17M +9.94% 335.55M 105.15 0.32% Share
43 JPM JPMorgan Chase ...
294.09
+1.23% 1.34M +13.14% 327.49M 134.92 0.31% Share
44 QQQ Invesco QQQ Tru...
579.86
-0.08% 651.29K +7.75% 305.4M 292.09 0.29% Share
45 IJH iShares Core S&...
63.85
-1.31% 5M +1.18% 291.92M 34.84 0.27% Share
46 SCZ iShares MSCI EA...
75.10
-0.29% 4.5M -4.2% 285.82M 54.87 0.27% Share
47 SUB iShares Short-T...
106.85
-0.05% 2.57M +0.41% 270.94M 104.19 0.25% Share
48 ITOT iShares Core S&...
140.91
-0.11% 2.14M +0.95% 261.52M 84.14 0.25% Share
49 GOOG Alphabet Inc.
203.77
+0.36% 1.6M +3.28% 249.38M 100.06 0.23% Share
50 PG The Procter & G...
153.70
-1.1% 1.43M +3.20% 243.21M 127.57 0.23% Share
51 SPIB SPDR Portfolio ...
33.65
-0.15% 6.97M +1.98% 231.57M 33.39 0.22% Share
52 TSLA Tesla, Inc.
335.58
-1.12% 878.79K +1.78% 227.75M 129.55 0.21% Share
53 COST Costco Wholesal...
975.42
-0.35% 238.39K +7.45% 225.46M 440.51 0.21% Share
54 V Visa Inc.
345.40
+0.83% 637.23K +10.45% 223.32M 177.19 0.21% Share
55 IEFA iShares Core MS...
85.61
-0.04% 2.91M +5.12% 220.22M 64.14 0.21% Share
56 DFUV Dimensional US ...
43.41
-0.48% 5.3M -1.75% 218.24M 34.32 0.21% Share
57 DFUS Dimensional U.S...
70.06
-0.06% 3.56M -1.23% 215.29M 53.29 0.20% Share
58 VIG Vanguard Divide...
210.08
+0.06% 1.11M +0.43% 214.97M 147.09 0.20% Share
59 LLY Eli Lilly and C...
684.46
+3.63% 257.98K +9.53% 213.06M 402.11 0.20% Share
60 FBND Fidelity Total ...
45.83
-0.31% 4.66M +466.67% 212.64M 45.52 0.20% Share
61 XOM Exxon Mobil Cor...
107.38
-0.21% 1.78M -0.05% 211.63M 90.82 0.20% Share
62 IWB iShares Russell...
354.15
-0.03% 667.13K +2.22% 204.63M 172.85 0.19% Share
63 HD The Home Depot,...
400.32
-1.68% 532.9K +3.84% 195.3M 254.17 0.18% Share
64 IEI iShares 3-7 Yea...
118.85
-0.21% 1.54M -6.25% 182.36M 126.37 0.17% Share
65 JNJ Johnson & Johns...
174.72
+0.17% 1.08M +9.94% 179.58M 144.55 0.17% Share
66 WMT Walmart Inc.
100.84
-0.15% 2.02M +7.04% 177.64M 47.82 0.17% Share
67 ABBV AbbVie Inc.
204.72
+1.61% 843.03K +10.77% 176.63M 125.38 0.17% Share
68 MDY SPDR S&P MIDCAP...
583.00
-1.34% 323.64K +30.17% 172.65M 415.66 0.16% Share
69 EFA iShares MSCI EA...
91.66
+0.02% 2.11M +4.38% 172.5M 62.85 0.16% Share
70 IWF iShares Russell...
450.40
+0.11% 462.63K +1.78% 167.05M 204.91 0.16% Share
71 AVGO Broadcom Inc.
311.19
+0.68% 961.86K +13.66% 161.04M 86.84 0.15% Share
72 BRK-A Berkshire Hatha...
718340.00
+0.40% 201 +1.73K% 160.42M 782033.99 0.15% Share
73 DOL WisdomTree Inte...
61.84
+0.05% 2.69M -1.06% 148.37M 45.26 0.14% Share
74 IJR iShares Core S&...
115.17
-1.4% 1.37M -12.61% 143.14M 89.17 0.13% Share
75 DFIV Dimensional Int...
45.24
-0.02% 3.52M -0.82% 138.52M 32.47 0.13% Share
76 KO The Coca-Cola C...
69.52
-1.33% 1.93M +3.55% 138.15M 55.72 0.13% Share
77 BIL SPDR Bloomberg ...
91.58
+0.02% 1.42M +6.18% 130.66M 91.49 0.12% Share
78 MA Mastercard Inco...
583.65
+0.99% 235.56K +7.44% 129.12M 350.25 0.12% Share
79 EWX SPDR S&P Emergi...
64.45
-0.96% 2.22M -7.97% 125.68M 42.55 0.12% Share
80 SCHD Schwab U.S. Div...
27.34
-0.46% 4.48M +3.46% 125.37M 24.24 0.12% Share
81 BAC Bank of America...
47.70
+0.97% 2.99M +11.33% 124.68M 31.04 0.12% Share
82 SPTM SPDR Portfolio ...
78.15
-0.06% 1.81M +448.23% 123.29M 66.84 0.12% Share
83 SPSM SPDR Portfolio ...
44.89
-1.47% 3.02M -3.78% 122.95M 28.76 0.12% Share
84 ESGV Vanguard ESG U....
114.60
+0.03% 1.25M +0.82% 122.82M 73.31 0.12% Share
85 IWM iShares Russell...
228.20
-1.31% 603.75K +1.74% 120.44M 186.92 0.11% Share
86 VTV Vanguard Value ...
180.44
-0.2% 688.66K +3.37% 118.96M 131.32 0.11% Share
87 ABT Abbott Laborato...
129.32
-0.06% 891.51K +8.64% 118.26M 91.82 0.11% Share
88 AMLP Alerian MLP ETF
48.23
-0.41% 2.27M -1.28% 117.86M 24.8 0.11% Share
89 UNH UnitedHealth Gr...
271.50
-0.11% 223.94K +8.02% 117.29M 392.88 0.11% Share
90 NFLX Netflix, Inc.
1230.56
+2.17% 124.27K +5.67% 115.88M 401.94 0.11% Share
91 ORCL Oracle Corporat...
244.93
+0.31% 826.19K +7.39% 115.51M 85.93 0.11% Share
92 MCD McDonald's Corp...
308.84
+1.24% 367.65K +3.27% 114.84M 188.01 0.11% Share
93 VUG Vanguard Growth...
463.54
+0.15% 297.38K +0.98% 110.27M 225.16 0.10% Share
94 DLN WisdomTree U.S....
84.89
-0.09% 1.38M -0.14% 109.87M 49.32 0.10% Share
95 CVX Chevron Corpora...
155.20
-0.43% 652.41K +6.08% 109.14M 130.8 0.10% Share
96 AVUS Avantis U.S. Eq...
105.47
-0.15% 1.16M -6.77% 106.76M 68.32 0.10% Share
97 SCHA Schwab U.S. Sma...
26.63
-1.12% 4.55M +0.56% 106.6M 18.83 0.10% Share
98 MLPA Global X MLP ET...
49.75
-0.18% 1.95M -1.8% 103.76M 27.56 0.10% Share
99 IWD iShares Russell...
198.66
-0.29% 536.34K +0.87% 100.92M 127.34 0.09% Share
100 DEM WisdomTree Emer...
46.25
-0.98% 2.18M -2.14% 91.85M 41.75 0.09% Share
101 PEP PepsiCo, Inc.
148.62
-0.49% 603.49K +8.70% 90.49M 148.72 0.09% Share
102 BBUS JPMorgan BetaBu...
116.75
+0.02% 892.95K +11.5K% 90.09M 100.93 0.08% Share
103 MRK Merck & Co., In...
82.74
+0.04% 998.2K +8.30% 89.6M 82.87 0.08% Share
104 IBM International B...
237.04
-1.26% 350.96K +7.84% 87.27M 171.18 0.08% Share
105 CAT Caterpillar Inc...
417.50
+0.92% 262.46K +8.61% 86.56M 217.16 0.08% Share
106 CSCO Cisco Systems, ...
69.28
-1.58% 1.39M +14.62% 85.71M 45.03 0.08% Share
107 VGSH Vanguard Short-...
58.65
-0.1% 1.41M +34.00% 82.95M 58.69 0.08% Share
108 TSM Taiwan Semicond...
240.97
-0.19% 498.28K +6.03% 82.72M 108.86 0.08% Share
109 VXF Vanguard Extend...
200.85
-1.21% 479.3K -0.73% 82.56M 179.16 0.08% Share
110 VEU Vanguard FTSE A...
69.23
-0.4% 1.36M +13.63% 82.38M 56.48 0.08% Share
111 ACN Accenture plc
246.13
+0.18% 255.79K +1.70% 79.82M 282.36 0.07% Share
112 CGBD Carlyle Secured...
13.65
-0.66% 4.87M +36.29K% 78.83M 16.18 0.07% Share
113 VGK Vanguard Europe...
78.75
+0.20% 1.11M +7.14% 77.98M 61.59 0.07% Share
114 VSGX Vanguard ESG In...
67.49
-0.37% 1.31M +3.69% 77.41M 54.83 0.07% Share
115 DFAC Dimensional U.S...
37.47
-0.39% 2.32M +0.87% 76.47M 27.73 0.07% Share
116 DON WisdomTree U.S....
51.95
-0.99% 1.53M -2.01% 75.69M 33.11 0.07% Share
117 CRM Salesforce, Inc...
233.32
-1.57% 273.72K +11.38% 73.46M 207.24 0.07% Share
118 VGT Vanguard Inform...
704.44
-0.4% 133.5K +7.98% 72.41M 307.56 0.07% Share
119 VOE Vanguard Mid-Ca...
170.66
-0.55% 447.84K +0.25% 71.9M 125.43 0.07% Share
120 QCOM QUALCOMM Incorp...
158.09
+0.96% 465.68K +7.95% 71.53M 117.87 0.07% Share
121 PM Philip Morris I...
165.25
-0.38% 441.2K +13.53% 70.03M 102.52 0.07% Share
122 RTX RTX Corporation
155.06
-0.42% 526.46K +6.94% 69.74M 85.33 0.07% Share
123 AMGN Amgen Inc.
290.28
+0.33% 222.04K +11.83% 69.18M 229.66 0.07% Share
124 WFC Wells Fargo & C...
79.38
+1.91% 943.24K +7.53% 67.72M 48.46 0.06% Share
125 FDL First Trust Mor...
43.45
-0.31% 1.56M +4.21K% 67.7M 43.22 0.06% Share
126 UNP Union Pacific C...
221.35
-0.82% 286.36K +7.23% 67.65M 152.99 0.06% Share
127 VCSH Vanguard Short-...
79.58
-0.12% 854.95K +17.83% 67.49M 77.51 0.06% Share
128 AVEM Avantis Emergin...
71.01
-1.1% 1.11M -4.3% 66.74M 50.45 0.06% Share
129 VSS Vanguard FTSE A...
137.96
-0.48% 570.61K +13.14% 65.96M 117.45 0.06% Share
130 ESGE iShares ESG Awa...
40.53
-1.24% 1.86M +1.74% 65.14M 36.08 0.06% Share
131 DIS The Walt Disney...
116.33
-0.27% 643.03K +6.39% 63.47M 98.63 0.06% Share
132 SDY SPDR S&P Divide...
140.47
-0.75% 464.22K +2.75% 62.99M 92.13 0.06% Share
133 NEE NextEra Energy,...
72.22
-0.1% 878.62K +4.87% 62.29M 58.76 0.06% Share
134 ANET Arista Networks...
136.47
-1.12% 794.79K +83.89% 61.58M 95.45 0.06% Share
135 IVW iShares S&P 500...
115.82
+0.14% 658.57K +14.26% 61.13M 59.36 0.06% Share
136 VBR Vanguard Small ...
204.30
-1.15% 320.03K -2.41% 59.62M 154.99 0.06% Share
137 QTEC First Trust NAS...
214.90
-0.78% 340.58K +3.36K% 59.11M 173.03 0.06% Share
138 SPYG SPDR Portfolio ...
100.24
+0.11% 730.55K -0.03% 58.71M 71.19 0.06% Share
139 IWR iShares Russell...
94.44
-0.87% 684.54K +12.75% 58.23M 59.52 0.05% Share
140 GLD SPDR Gold Share...
307.25
-0.63% 200.17K +11.63% 57.68M 176.38 0.05% Share
141 ETN Eaton Corporati...
355.05
-0.68% 212.03K +20.13% 57.64M 189.41 0.05% Share
142 ESML iShares ESG Awa...
43.26
-1.23% 1.45M +1.76% 55.86M 35.81 0.05% Share
143 T AT&T Inc.
28.75
+1.27% 1.95M +7.42% 55.27M 23.54 0.05% Share
144 CRWD CrowdStrike Hol...
424.70
-1.72% 155.77K +2.65% 54.92M 184.23 0.05% Share
145 FI Fiserv, Inc.
134.58
+0.22% 246.52K +18.34% 54.44M 142 0.05% Share
146 BSY Bentley Systems...
51.72
-0.71% 1.36M +0.77% 53.34M 50.8 0.05% Share
147 LMT Lockheed Martin...
437.38
-1.17% 119.03K +9.86% 53.17M 394.42 0.05% Share
148 LOW Lowe's Companie...
253.05
-1.24% 225.8K +1.58% 52.66M 143.85 0.05% Share
149 ADBE Adobe Inc.
348.58
-0.71% 135.84K -16.86% 52.1M 437.64 0.05% Share
150 HON Honeywell Inter...
218.15
-0.73% 245.5K -0.35% 51.99M 173.18 0.05% Share