AppLovin Corporation (APP)
NASDAQ: APP
· Real-Time Price · USD
436.21
2.87 (0.66%)
At close: Aug 15, 2025, 1:18 PM
AppLovin Revenue Breakdown
| Period Ending | Dec 31, 2024 | Dec 31, 2023 | Dec 31, 2022 | Dec 31, 2021 |
|---|---|---|---|---|
| Advertising Segment Revenue | 3.22B | 1.44B | 1.77B | 2.12B |
| Advertising Segment Revenue Growth | +123.69% | -18.47% | -16.58% | n/a |
| Apps Revenue | 1.49B | n/a | n/a | n/a |
| Apps Revenue Growth | n/a | n/a | n/a | n/a |
Revenue by Geography
| Period Ending | Dec 31, 2024 | Dec 31, 2023 | Dec 31, 2022 | Dec 31, 2021 |
|---|---|---|---|---|
| Rest Of The World Revenue | 2.02B | 1.31B | 1.09B | 1.11B |
| Rest Of The World Revenue Growth | +53.96% | +20.60% | -1.62% | n/a |
| United States Revenue | 2.69B | 1.97B | 1.73B | 1.69B |
| United States Revenue Growth | +36.44% | +13.99% | +2.48% | n/a |
Operating Expense Breakdown
| Period Ending | Jun 30, 2025 | Mar 31, 2025 | Dec 31, 2024 | Sep 30, 2024 | Jun 30, 2024 | Mar 31, 2024 | Dec 31, 2023 | Sep 30, 2023 | Jun 30, 2023 | Mar 31, 2023 | Dec 31, 2022 | Sep 30, 2022 | Jun 30, 2022 | Mar 31, 2022 | Dec 31, 2021 | Sep 30, 2021 | Jun 30, 2021 | Mar 31, 2021 | Dec 31, 2020 | Sep 30, 2020 | Jun 30, 2020 | Mar 31, 2020 | Dec 31, 2019 | Sep 30, 2019 | Jun 30, 2019 | Mar 31, 2019 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Selling, General, and Administrative Revenue | 101.96M | 237.46M | 274.87M | 243.65M | 242.69M | 269.08M | 259.32M | 253.6M | 222.84M | 247.55M | 237.18M | 240.78M | 277.84M | 345.38M | 350.27M | 319.33M | 310.51M | 308.48M | 235.97M | 168.29M | 150.49M | 139.48M | 142.83M | 131.88M | 118.48M | 112.67M |
| Selling, General, and Administrative Revenue Growth | -57.06% | -13.61% | +12.81% | +0.40% | -9.81% | +3.77% | +2.25% | +13.81% | -9.98% | +4.37% | -1.50% | -13.34% | -19.56% | -1.40% | +9.69% | +2.84% | +0.66% | +30.73% | +40.22% | +11.83% | +7.90% | -2.35% | +8.30% | +11.31% | +5.16% | n/a |
| Research and Development Revenue | 44.03M | 122.92M | 169.48M | 149.99M | 163.9M | 155.32M | 150.82M | 159.29M | 137.42M | 144.85M | 118.19M | 122.06M | 141.11M | 126.25M | 119.54M | 108.52M | 77.46M | 60.88M | 80.7M | 51.14M | 29.7M | 19.11M | 15.36M | 12.24M | 10.52M | 6.84M |
| Research and Development Revenue Growth | -64.18% | -27.47% | +12.99% | -8.48% | +5.52% | +2.98% | -5.31% | +15.91% | -5.13% | +22.56% | -3.17% | -13.50% | +11.77% | +5.61% | +10.15% | +40.10% | +27.25% | -24.57% | +57.82% | +72.16% | +55.41% | +24.46% | +25.43% | +16.36% | +53.72% | n/a |
| Sales and Marketing Revenue | 46.92M | 182.96M | 214.66M | 205.75M | 202.11M | 226.69M | 222.96M | 212.35M | 192.43M | 202.98M | 200.54M | 196.78M | 232.1M | 290.13M | 313.69M | 285.22M | 265.46M | 265.51M | 210.8M | 153.01M | 135.32M | 128.67M | n/a | n/a | n/a | n/a |
| Sales and Marketing Revenue Growth | -74.36% | -14.77% | +4.33% | +1.80% | -10.84% | +1.67% | +5.00% | +10.35% | -5.20% | +1.22% | +1.91% | -15.21% | -20.00% | -7.51% | +9.98% | +7.44% | -0.02% | +25.96% | +37.76% | +13.08% | +5.17% | n/a | n/a | n/a | n/a | n/a |